pre-campaign planning
- Consumer insight mining
- Category hot topics/ trends/
mega-trends analysis
ALWAYS ON BRAND SUCCESS FACTOR TRACKING
- Brand health monitoring
- Brand success factors analysis
- 24/7 crisis monitoring
COVID-19: An analysis of consumer discussions pre, during and post social distancing
COVID-19 was the predominant topic of discussion over the first half of 2020. During March – the peak month of the pandemic, an average of 2 million mentions about COVID-19 was daily recorded. From when the disease first emerged in Vietnam until it was effectively controlled by social distancing methods, there were some interesting changes in […]
OBM Syndicated Report: An analysis of Tet 2020 and Brand opportunities for Tet 2021
Since the start of 2020, the Vietnamese authorities have imposed a new ban on drunk driving. Also at this time, pork was recorded to be even more costly than beef. When there was only one day left until Tet, two first COVID-19 cases were reported in Vietnam. Due to these unexpected events, consumer behavior has […]
COVID-19: An analysis of consumer discussions pre, during and post social distancing
COVID-19 was the predominant topic of discussion over the first half of 2020. During March – the peak month of the pandemic, an average of 2 million mentions about COVID-19 was daily recorded. From when the disease first emerged in Vietnam until it was effectively controlled by social distancing methods, there were some interesting changes in […]
OBM Syndicated Report: An analysis of Tet 2020 and Brand opportunities for Tet 2021
Since the start of 2020, the Vietnamese authorities have imposed a new ban on drunk driving. Also at this time, pork was recorded to be even more costly than beef. When there was only one day left until Tet, two first COVID-19 cases were reported in Vietnam. Due to these unexpected events, consumer behavior has […]
We analyze social media for the insightful benefits
Let we show you how…
Who
Buzzmetrics is…
Founded in 2013, Buzzmetrics is the pioneers of using social listening data to bring businesses & consumers closer together
Based on the key idea that social media is a virtual society where people live their second life, we exist to deliver better business outcomes through understanding the insight of online voices
What
Buzzmetrics do…
We are not a social listening tool
We provide insightful benefits from social listening data at every stage of the brand journey
Why we are
different…
Our secret formula is 30% technology and 70% human
A system is just a tool, but our analysts
make it possible, powerful & useful
People are a key success factor due to
contribute a strong effect on product quality
WHO BUZZMETRICS WORKS WITH …
Hundreds of companies trust Buzzmetrics, share their challenges with us to look for the solution.
Clients' success is our biggest motivation
What clients say…
Only happy clients give out testimonials
TRI HUYNH
Unilever Media Team
Social does not only provide us with the content, but also constant consumer feedback to effectively measure our branding efforts. This is becoming increasingly necessary as Unilever is moving towards digitalized marketing
NINA TRAN
Phibious Business Director iMarketing
Buzzmetrics helps us
study about our client historical performance on social. This creates a big advantage for us in delivering the insightful and relevant plan, helps sharpen the brand communication messaging and increase brand love
THU AN HA
Head of social@Ogilvy Vietnam
We have to listen 24/7.
Social listening lies at the heart of not only campaign success, crisis preparedness and brand radar, but at Social@Ogilvy, we look at social listening in a new light, it is the beacon of business intelligence and success
TUYET QUYNH LE
Mead Johnson Digital Marketing Mân
Social is becoming an
integral part of marketing and sale at our company. We have used various Social Listening Tools but Buzzmetrics’ advanced technology and professionalism stands above all in meeting MJN’s requirements
JULIAN BRZOSKA
Leo Burnett Digital Marketing Specialist
With the Buzzmetrics solution, we have been also able to learn more about consumer’s behavior and their opinions, which helped us to identify key opportunities and factors that made our campaign effective
QUANG HUY PHAM
Johnson & Johnson Head of Business Insight
The research industry had
to get away from believing a method, particularly survey research, will be the solution to anything… Social media listening isn't replacing traditional research, but validates survey results and uncovers new areas for exploration
LE TRAN QUYNH ANH
Coca-Cola Digital Manager
Social monitoring is an
important part of Digital.
We have to listen to what our Consumers are saying, then
see how brands fit into the
conversation
VI NGUYEN
Samsung Digital Marketing Manager
Buzzmetrics platform
allows us to manage the
sentiment from the whole
campaign level, to month,
week, daily and thread
level basis.We also know
how much our Paid activities
create Earned social media
TRAN THI NGAN GIANG
Spite Brand Manager
Buzzmetrics listening not
only gives us What our
target audience most discusses about but also Why so that we can be where teens are and have conversations with them in their language
Be a part of Buzzmetrics
team
We’re always looking for new talents.
Are you the right candidates?
Join us to grow up every day!
Research Supervisor
Buzzmetrics i...
Research Executive
If you are the most passionate Research Executive we are looking for, you w...
Solution for your industry
We know each company & industry have their unique story.
Pick your industry! Then explore our solutions for your unique needs
Our products
Look at A-Z product package to find the most suitable solutions
for your business needs
USER PROFILE MAXIMIZATION
- Social CRM
- Brand ambassador program
- Lead generation
CAMPAIGN SUCCESS FACTOR OPTIMIZATION
- KPI tracking
- 24/7 crisis monitoring
- Optimization recommendation
Look for support ?
Contact us for your customized solutions
Vy Luu
(+84) 906 669 826
vy.luu@buzzmetrics.com
Chi Le
(+84) 903 121 092
chi.le@buzzmetrics.com
Tran Ho
(+84) 984 689 558
tran.ho@buzzmetrics.com
Social media movement
COVID-19: An analysis of consumer discussions pre, during and post social distancing
COVID-19 was the predominant topic of discussion over the first half of 2020. During March – the peak month of the pandemic, an average of 2 million mentions about COVID-19 was daily recorded. From when the disease first emerged in Vietnam until it was effectively controlled by social distancing methods, there were some interesting changes in […]
OBM Syndicated Report: An analysis of Tet 2020 and Brand opportunities for Tet 2021
Since the start of 2020, the Vietnamese authorities have imposed a new ban on drunk driving. Also at this time, pork was recorded to be even more costly than beef. When there was only one day left until Tet, two first COVID-19 cases were reported in Vietnam. Due to these unexpected events, consumer behavior has […]
On the fight against Covid-19 pandemic: What have consumers and brands been doing?
Within only the last 2 months, there have been over 65 million discussions on Covid-19 pandemic. The crisis has undoubtedly become the biggest fad topic on social media in recent years. Everyone is talking about it, and all industries are seriously influenced. On social platforms, at first there was a downtrend in the total discussion […]
Category & competitors performance
Netizen insights
Knowledge academy
COVID-19: An analysis of consumer discussions pre, during and post social distancing
COVID-19 was the predominant topic of discussion over the first half of 2020. During March – the peak month of the pandemic, an average of 2 million mentions about COVID-19 was daily recorded. From when the disease first emerged in Vietnam until it was effectively controlled by social distancing methods, there were some interesting changes in […]
OBM Syndicated Report: An analysis of Tet 2020 and Brand opportunities for Tet 2021
Since the start of 2020, the Vietnamese authorities have imposed a new ban on drunk driving. Also at this time, pork was recorded to be even more costly than beef. When there was only one day left until Tet, two first COVID-19 cases were reported in Vietnam. Due to these unexpected events, consumer behavior has […]
Buzzmetrics has activated Business Continuity Plan during Covid-19 outbreak
Due to its unpredictable nature, Covid-19 pandemic has caused great interruptions to many businesses. Buzzmetrics has been fully aware of this crisis as well as its consequences and decided to activate our Bussiness Continuity Plan (BCP). With BCP, we aim to limit the influence of Covid-19 pandemic, while still ensuring the consistency in our service […]
What's hot on social?
New trend of audience & industry
COVID-19: An analysis of consumer discussions pre, during and post social distancing
COVID-19 was the predominant topic of discussion over the first half of 2020. During March – the peak month of the pandemic, an average of 2 million mentions about COVID-19 was daily recorded. From when the disease first emerged in Vietnam until it was effectively controlled by social distancing methods, there were some interesting changes in […]
OBM Syndicated Report: An analysis of Tet 2020 and Brand opportunities for Tet 2021
Since the start of 2020, the Vietnamese authorities have imposed a new ban on drunk driving. Also at this time, pork was recorded to be even more costly than beef. When there was only one day left until Tet, two first COVID-19 cases were reported in Vietnam. Due to these unexpected events, consumer behavior has […]
What is
SOCIAL LISTENING?
Socal listening is a process of crawling & tracking entire public conversations from social media platforms to into a pool of database, from which data can be analyzed to deliver an instantaneous report to guide the brands
Explore more at:
How does social listening tool work?
Social listening tools collect data with 4 steps:
Data collection (by keyword & sites)
Data verification
& scoring
Data analysis
Output presentation
Explore more at:
What can I get from social listening?
Know exactly what people share on social media…
… and turn it into power
VALUABLE DATA
Connect
relevant data
INSIGHT
Explore real picture
& key insight
ACTION
Achieve your
business goals
How can social listening help my business?
Leverage social marketing performance with each stage:
CATCH
Define right target audiences
with their behaviour & insight
for marketing strategy & tactics
CONNECT
Find & stay connected
to customers for purchasing
& take care for their brand experience
ADVOCATE
Build up and maintain brand
protectors. Define true brand lovers;
powerful brand advocators
for word-of-mouth effects
Explore more at:
Social listening by the numbers
With social listening tools, you can cover:
5,3m
pages/groups Facebook Vietnam
45m
personal users on Facebook
1,3m
YouTube channels
3.000
Online News, Forums, Reviews, Classifieds, Asks and Answers, Ecommerce
1.000
personal blogs
Who should care about social listening ?
Everyone has online consumers
AGENCY
Keep in touch with
your clients' consumers
SMALL BUSINESS
Measure & optimize your
social media marketing effort
ENTERPRISE
Hunt consumer
insights & trends
When should I use social listening?
Your consumers are online everyday! Try not to be miss any opportunities from social media
CONTACT YOUR ANALYST