In many campaigns, choosing the right KOL is an important factor affecting the outcome of the campaign. However, choosing which KOL fits the brand goals, campaign messages & stories to convey to users has never been easy.
KOL Analysis a solution that helps brands identify influencer that are suitable for media target groups & target audience groups.
KOL Analysis measures, analyzes & evaluates KOL based on big data from social listening, helping brands accurately assess the potential of KOL to contribute to campaign and brand goals.
Build a set of KOL identification indicators, including reputation, industry relevance, campaign contribution potential, compatibility with the target customer group... From there, make recommendations on suitable KOLs.
Before, during, and after a campaign, we continuously monitor KOL performance based on built-in metrics to optimize engagement.
In addition to identifying KOL according to the brand's industry and needs, the service also allows brands to have a more comprehensive view of the KOL market on social media, helping the brand stay ahead of their competitors in influencer marketing.
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It is a solution that helps to monitor, measure and analyze the health of the brand, contributing to the construction of the brand image on social networks.
It is a solution that helps track, measure and analyze social media campaigns so that brands achieve the highest connection efficiency with users.
As a solution for continuous collection, analysis and processing of negative information sources for brands to proactively control and manage risk
It is a solution to help brands understand & connect with target customers on special occasions (New Year, Women's Day, Mid-Autumn...) or product selection context.
Understand users on social media (digital insight) through in-depth analysis of their concerns and discussion behaviors (digital behavior).
It is a solution that helps to collect customer opinions from online surveys, helps to proactively ask and delve into the issues that have been covered by Social Listening data.
It is a solution that helps to detect, analyze & predict the movement of trends through continuous monitoring of related hot topics.
Is a solution that helps brands identify influencer files that are suitable for media target groups & target audience groups.
It is a solution that helps to monitor, measure and analyze the situation of sales and competition on electromagnetic trading platforms, helping brands find the key to success on the retail floor battle.
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