Media & Communication

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MEDIA & COMMUNICATION

The big challenge we solve

Truly, deeply & widely understand consumers
for data-driven planning

Marketing in digital age become more complex with high-demand clients & new methods to achieve client’s objectives.
The challenges are how to truly understand consumers and choose suitable ways,
which can balance the strength of technology, data & the creative ideas at the same time.
You must also demonstrate it to clients. These things are not easy at all!

Our special offers to fix it

Create excellent campaign

Category research
Understand industry landscape
KPI planning & monitoring
Define right KPIs to measure marketing’s effort correctly
Track & measure campaign performance to well react & optimize its effectiveness
24/7 crisis monitoring
Prevent campaign from the crisis by providing early alerts of potential crisis that may damage your campaign
Campaign benchmarking with BSI
Measure BSI score to know campaign’s performance by benchmarking with top 10 highlighted campaigns on social media

Explore creative ideas

Consumer insight mining
Explore new insights & new ways of communication by understanding consumers
What’s hot on social
Discover most trendy topics that brand can apply
Category trendspotter
Recognize & predict category & consumer trends to follow trends, catch trends or create your new trends

How we do it

Our people put the quality ahead, work smart and always deliver solutions

Besides our strong foundation in Technology, we believe what makes us even more stand-out is our talented analyst team. People are a key success factor who contributes the biggest impact on product quality.