pre-campaign planning
- Consumer insight mining
- Category hot topics/ trends/ mega-trends analysis
ALWAYS ON BRAND SUCCESS FACTORS TRACKING
- Brand health monitoring
- Brand success factors analysis
- 24/7 crisis monitoring
Let see what can we do for you...
The big challenge we solve
Catch & stay one step ahead of
changing consumer behavior & need
Consumer behavior in the digital age is an ever-changing and ever-expanding anomaly.
Marketers are tired of chasing & adapting fast to the changes of the consumer in the digital age.
It is an industry that focuses on consumers change, innovation,
trend adaptation & creation.
You may be interested in these case studies
COVID-19 was the predominant topic of discussion over the first half of 2020. During March – the peak month of the pandemic, an average of 2 million mentions about COVID-19 was daily recorded. From when the disease first emerged in Vietnam until it was effectively controlled by social distancing methods, there were some interesting changes in […]
Since the start of 2020, the Vietnamese authorities have imposed a new ban on drunk driving. Also at this time, pork was recorded to be even more costly than beef. When there was only one day left until Tet, two first COVID-19 cases were reported in Vietnam. Due to these unexpected events, consumer behavior has […]
The biggest clients and agencies in FMCG industry rely on Buzzmetrics
to capture online voices, analyze it, and find suitable actions
We understand that every company is unique
Contact us today for tailored consultancy from our leading analysts