INSIGHT+

Election Polls and Traditional Brand Health Track contrast from Social Listening

November 9, 2016 - 2:34 pm

Brand Managers probably noticed how Nielsen or Milward Brown Brand Health Track results have always until recently showed their Brand's Online Awareness to be close to zero, while your Social Media and Online News Share of Voice from Buzzmetrics shows dominating position. Today US 2016 Election official result just shows that Social Listening really can not be ignored, and Brand Manager should have it presented together with the Offline Analysis.

INTEGRATED MEDIA TRACKING: Strategic alliance between Buzzmetrics, YounetMedia, Commsights and Andi

August 4, 2016 - 1:59 am

Market leading Social Listening solutions Buzzmetrics and YouNet Media officially announce from August 1st 2016 to have entered a strategic alliance with CommSights – a regional media analysis agency serving media planning needs with the presence in 4 South East Asian countries and Andi Media Clipping – the largest and oldest Media clipping agency in Vietnam.

[CAREER OPPORTUNITY] Account Executive

June 21, 2016 - 12:58 pm

If you are the most passionate social media researcher we are looking for, you will ultimately be responsible for serving our Global Digital & Social Media Agencies and Top 1000 Fortune Clients’ research needs beyond expectation.

Unveiling 4 Development Trends of Social Listening Technology in 2016

March 7, 2016 - 3:24 pm

Social Listening has become an integral part of Marketing, led by many sophisticated brands and agencies, such as Coca-Cola, Samsung, Unilever, Mead Johnson. Leaders and pioneers in Vietnam Social Listening space such as Buzzmetrics and YouNet Media have continuously released the most innovative and advanced data analytics and tools to the market. These are described below, including Social Media Command Center (SMCC), Social Care, Trendspotter and Social Sales, which are predicted to become trends in 2016.

Capture 41 new 2015 beauty trends using Buzzmetrics Social Listening

November 6, 2015 - 10:05 am

Beauty care is one of the categories that generate most discussions on social media. According to social listening Buzzmetrics' research on this category, Make up, Skin care and Hair care are 3 sub-categories that are most-discussed on social media in the last 6 months (01/03/2015 – 31/08/2015).

Gold mining on social media using Buzzmetrics Trendspotter solution

October 27, 2015 - 12:38 pm

Buzzmetrics Trendspotter aids in product innovation, spotting viral content, content sourcing and planning, for pharmaceutical companies, hospitals, publishers, brands and even government organisations.

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